30th April 2008

VIDEO: BMW Design Director on M1 Hommage Concept

Filed under: Concept Cars, Coupes, Videos, Supercars, BMW, Misc. Auto Shows

Click above image to view video after the jump

Truth be told, the Autoblog team is split on whether or not we like the M1 Hommage Concept that was unveiled at the Concorso d’Eleganza at Villa d’Este this past weekend. Some of us claim that it’s genius baked in a car-shaped pan, while the rest would rather stare at flame surfacing, Chris Bangle’s ignominious contribution to automotive design, until their eyes start bleeding. Regardless, it creates discussion, and to facilitate the talk we have BMW Design Director Adrian van Hooydonk on camera after the jump talking about the car and its inspiration, the original M1.

Though the video after the jump is over eight minutes long, you’ll want to watch it all the way through to catch footage of the original M1 that was used for the photo shoot being thrashed on-track.

Gallery: BMW M1 Hommage